Cloud Computing and its Leveling Impact between Developed and Emerging Economies

Authors

  • Easwar Krishna Iyer GREAT LAKES INSTITUTE OF MANAGEMENT, CHENNAI, INDIA

Keywords:

Cloud Computing, Emerging Economies, Sustainable Advantage, Tetra-Threat Framework

Abstract

This paper looks at Cloud Computing as a new wave technology option and the leveling impact that it has got between developed and emerging economies. The paper analyses the four vectors of threat for cloud computing adoption using the tetra-threat framework, a structure that analyses the sustainability of competitive advantage. In the context of emerging economies, the paper explains the cloud acceptance patterns of predominantly ‘new customer’ emerging markets with two counties in perspective – India a BRIC nation and Indonesia a MIST nation.

Author Biography

  • Easwar Krishna Iyer, GREAT LAKES INSTITUTE OF MANAGEMENT, CHENNAI, INDIA

    Easwar Krishna Iyer is Associate Professor in Marketing and Director-Admissions of Great Lakes Institute of Management. Currently pursuing PhD [Cloud Computing Adoption] and a second MBA in Energy Management [University of Houston, Texas]. B Tech from College of Engineering, Trivandrum. M. Tech MOCE from IIT Kharagpur. PGPM from Great Lakes Institute of Management – Gold Medalist.

References

Strategy and the Business Landscape, Pankaj Ghemawat, Pearson Publications, 2nd Edition [The tetra-threat framework is given in page 99]

An East Asia Forum Blog - http://www.eastasiaforum.org/2012/06/29/comparing-india-and-indonesia-s-economic-performance/, Thee Kian Wie, Senior Economist, Economic Research Center, Indonesian Institute of Sciences

Cloud Readiness Index Report – Asia Cloud Computing Association, http://www.asiacloud.org/

The state of Cloud Computing Security in Asia, Dave Asprey, http://cloudsecurity.trendmicro.com/cloud-content/us/pdfs/about/white-papers/wp_state-of-cloud-computing-security-in-asia.pdf

M. Armbrust, A. Fox, R. Griffith, A.D. Joseph, R. Katz, A. Konwinski, G. Lee, D. Patterson, A. Rabkin, I. Stoica, and M. Zaharia, “Above the Clouds: A Berkeley View of Cloud Computing,†http://radlab.cs.berkeley.edu

L. Vaquero, L. Merino and J. Caceres, “A Break in the Clouds: Towards a Cloud Definition,†SIGCOMM Computer Communications Review.

Yashashwi Singh, Farah Kandah, Weiyi Zhang, “ A secured cost-effective multi-cloud storage in Cloud Computingâ€, IEEE INFOCOMM 2011 Workshop on Cloud Computing

Amit Singh Sisodiya, “SMEs in India – Future Perfectâ€, Global CEO, April 2006, The ICFAI University Press

Monika Sharma, Ashwani Mehra, Haresh Jola, Anand Kumar, Madhvendra Misra, Mijayshri Tiwari, “Scope of Cloud Computing for SMEs in Indiaâ€, Journal of Computing, Vol.2, Issue 5, May 2010

Kaushalesh Lal, “New technologies and Indian SMEsâ€, ICFAI Journal of Applied Economics, Vol. VI, No.1, 2007, ICFAI University Press

Charles Lim, Alex Suparman, “Risk Analysis and Comparative Study of the different Cloud Computing providers in Indonesiaâ€, International Conference on Cloud Computing and Social Networking (ICCCSN) 2012

Sinung Suakanto, Suhono Supangkat, Suhardi Roberd Saragih, “Performance Measurement in Cloud Computing Servicesâ€, International Journal on Cloud Computing: Services and Architecture (IJCCSA), Vol.2, No.2, April 2012

Roland Tumbelaka Palar, Danny Manongga, Wiranto H Utomo, “An appropriate Cloud Computing business model and its services for developing countries : A Comparison of Cloud Computing Business Model in Indonesiaâ€, International Journal of Computer Applications (0975 – 8887), Vol. 43, No. 18, April 2012

Dedi Rianto Rahadi, M Mifta Farid, “Implementation of Cloud Computing in the sector of small and medium enterprises: The best practices in Palembangâ€, Proceedings of the 1st International Conference on Information Systems for Business Competitiveness (ICISBC) 2011

Easwar Krishna Iyer, Neha Pandey, Prabhjot Singh Lamba, Tapan Panda, “Decision variables influencing Cloud adoption by SME sector: A Conjoint Analysis Mappingâ€, National Conference on Business Analytics and Business Intelligence, January 2013

Easwar Krishna Iyer, Varuna Narayanaswamy, Venkatesh Tilak, Tapan Panda, “Cloud Computing and Modelling of Cash Flows for Full vs. Fractional Adoption of Cloudâ€, Proceedings of the International Conference on Business Management and Information Systems (ICBMIS), Nov. 2012

Easwar Krishna Iyer, Tapan Panda, ““Cash Flow Modeling and Risk Mapping in Public Cloud Computing- An Evolutionary Approachâ€, 2nd International Conference on Emerging Issues in Business Analytics, Chennai, December 2012 (to be published in a forthcoming journal)

Downloads

Additional Files

Published

2013-10-06